How Local SEO Helps A Business Grow?
NextOnDigital.com
Local SEO is slightly different from SEO. Traditional SEO usually focuses on improving a website’s search nationwide or globally. Besides, local SEO focuses on improving the search visibility for
local searches
. By improving your local SEO strategy, your business will be more visible in local search results on Google.
The NAP Information
Ensure your NAP (Name, Address, Phone) information is described accurately, which should be on your website’s
front page
.
Optimize Your Google My Business (GMB)
Google Business Profile or My Business is a must for any local business. You need to optimize your
Google Business Page
to reach your potential customers. With Google Business Profile, you can manage your business on how they appear across the search results or maps.
Business Citations
Citations mean mentioning your NAP info on other websites that isn’t yours. When it comes to citation, consistency is vital since the
Google algorithm
sees the NAP information on another website. Citations are beneficial since it helps people discover your business and help you rank higher in local search.
Response to Reviews
Review can make or break your company’s local SEO because it helps your business make it real to Google search results.
Positive reviews
can make your brand appear on the search result as trustworthy, contributing to higher ranks. If you want your customer to leave you good reviews, ensure you deliver excellent service or products.
What to Avoid When Doing Local SEO
- Unlocalized Keyword Targets - Keyword Stuffing - Poor Website Optimization - Poor
Content Quality
- No Directory Profiles - Poor Mobile Optimization
Do You Need Help With Local SEO?
Visit NextOnDigital.com