How Local SEO Helps A Business Grow?

NextOnDigital.com

Local SEO is slightly different from SEO. Traditional SEO usually focuses on improving a website’s search nationwide or globally. Besides, local SEO focuses on improving the search visibility for local searches. By improving your local SEO strategy, your business will be more visible in local search results on Google.

The NAP Information

Ensure your NAP (Name, Address, Phone) information is described accurately, which should be on your website’s front page.

Optimize Your Google My Business (GMB)

Google Business Profile or My Business is a must for any local business.  You need to optimize your Google Business Page to reach your potential customers.   With Google Business Profile, you can manage your business on how they appear across the search results or maps.

Business Citations

Citations mean mentioning your NAP info on other websites that isn’t yours. When it comes to citation, consistency is vital since the Google algorithm sees the NAP information on another website. Citations are beneficial since it helps people discover your business and help you rank higher in local search.

Response to Reviews

Review can make or break your company’s local SEO because it helps your business make it real to Google search results. Positive reviews can make your brand appear on the search result as trustworthy, contributing to higher ranks.  If you want your customer to leave you good reviews, ensure you deliver excellent service or products.

What to Avoid When Doing Local SEO

- Unlocalized Keyword Targets  - Keyword Stuffing  - Poor Website Optimization - Poor Content Quality   - No Directory Profiles   - Poor Mobile Optimization

Do You Need Help With Local SEO?

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